Behavior Institute - The world's largest collection of resources and data on behavioral science.

Behavior change and behavior design models

Tactics that change behavior

Gamification

PRODUCTS

Sidekick Health,Flowy,Fitbit,SuperBetter,"Zombies, Run!",Sanvello,WHOOP,Akili,Headspace,Welltok,WW,Healium,CHESS,Welltory,Fabulous,RunKeeper,Neuroon,Oura Ring,Fitbit Health Solutions,RedBrick Health,Strava,Remente,Virgin Pulse,Nudge Rewards,AppliedVR

PAPERS

Block et al. (2015),Arora et al. (2014),Oddsson (2017),Edwards (2016),Curtis (2015),Cowdery (2013),Lee (2010),Pham (2016),Wang (2015),Roepke (2015),Direito (2015),Arnardóttir (2019),El-Hilly et al. (2016),Tudor-Sfetea et al. (2018),Lin et al. (2018),Fukuoka (2015)

Automation

PRODUCTS

Nest Thermostat,PlateJoy,Acorns,Mission Lane,Roman,Nurx,Pillo,TrueLink Financial,CitizenLab,Sidewalk Labs,Lambda School,Pathrise,Promptable,Opower,Electriphi,Earn Up,Steady,Lendstreet,Charlie,Homebase,Qapital,Wealthfront,Personal Capital,Qoins,Tia,Cardiogram,Betterment,Eight Sleep,Dreams

PAPERS

Ghani (2016),Sussman (2016),Chetty et al. (2012),Behavioural Insights Team (2013),Behavioural Insights Team (2013)

Environmental Restructuring

PRODUCTS

Nest Thermostat,"Zombies, Run!",PlateJoy,Quit Genius,APDS,Promise,Lemontree,Joyable,Light Phone,Whil,Digital Detox,Healium,Pillo,Flow Neuroscience,Myndlift,emocha,TrueLink Financial,PeerWell,wayForward,Torch,Flikshop,Uptrust,Corrio,Sidewalk Labs,Lambda School,Pathrise,Promptable,Opower,Electriphi,Earn Up,EarnIn,Qoins,Give Directly,Pivot (Workouts),Neuroon,Bodyport,Sound Life Sciences,Tia,Lemonaid for Depression & Anxiety,Eight Sleep,Moment,Mirror,AppliedVR,Virtually Better,CleVR,Psious,Propeller Health

PAPERS

Presseau (2015),Debono (2017),Gardner (2016),Gardner (2017a),Guzmán (2016),Phillips (2018),Tombor (2016),Munir (2018),Direito (2015),Sussman (2016),North (1997),Dayan & Hillel (2011),Hershfield et al. (2011),Cialdini (2003),Kallbekken et al. (2012),Hanks et al. (2012)

Implementation Intentions

PRODUCTS

MoodMission,Vivibot,Prepmate,SuperBetter,"Zombies, Run!",MoodPrism,MoodKit,Daylight,Sleepio,myStrength,Sanvello,Braive,MindBeacon,NASH,Youper,ascure,Quit Genius,Lark,Better Therapeutics,APDS,Noom,stickK,Vote.org,Transform,HabitNu,Welltok,WW,Whil,Flow Neuroscience,Myndlift,Virta Health,CHESS,Bounce,Torch,Edquity,Steady,Rally Health,Vida Health,Livongo,Welltory,Fabulous,Shine,Nudge,Moodpath,Neuroon,Oura Ring,Sober Grid,Lemonaid for Depression & Anxiety,Betterment,10% Happier,Eight Sleep,Pivot (Workouts),Mirror,Strava,Rise,Re-Timer,Remente,Dreams,Wellth Rewards,Restful

PAPERS

ideas42 (1),Yoeli (2015),Rogers (2010),Fiorillo et al. (2014),ideas42 (17),ideas42 (19),Barker (2016),Giles (2014),Zhou (2015a),Arora et al. (2014),Nickerson & Rogers (2010),Greer (2019),Liu (2018),Roepke (2015),Direito (2015),Bakker (2018),Duflo et al. (2010),Tudor-Sfetea et al. (2018),Lin et al. (2018),Martin et al (2012),Letzler & Tasoff (2013),Milkman et al. (2011)

Random Screening

Feedback

PRODUCTS

Sidekick Health,Cognoa,Hello Heart,"Zombies, Run!",MyFitnessPal,Lose It!,HeartMath,Halo Sport,Spire,Withings Sleep,Mightier,Fitbit,Dreem,Welltok,Wise@Work ,Healium,Kognito,Torch,Lambda School,Pathrise,Acorns,Qapital,Wealthfront,Personal Capital,Qoins,Livongo,Welltory,Fabulous,Oura Ring,Bodyport,Tig,PainQX,Lemonaid for Depression & Anxiety,Betr Health,Tempo,Accupedo,Betterment,Eight Sleep,Fitbit Health Solutions,RedBrick Health,Moment,iHealth Wearables,Rise,Sana Health,One Medical,Remente,Tess,Nudge Rewards,Applied,Dreams,Propeller Health

PAPERS

Block et al. (2015),Meeker (2016),Kuna (2015),Doctor (2018),Datta et al. (2015b),Asch (2015),Rogers (2014),Appelt,Coups et al. (2015),Presseau (2015),Elouafkaoui (2016),Van Het Reve (2014),Turner-McGrievy (2011b),Allen (2013),Bond (2014),Wall (2018c),Direito (2015),Laing (2014),Wharton (2014),Arnardóttir (2019),Kaplan (2017),El-Hilly et al. (2016),Fischer (2008),Kunreuther et al. (2012),Hershfield et al. (2011),Ayres et al. (2012),Chen et al. (2017),Merchant et al. (2018),Merchant et al. (2015)

Gamification

PRODUCTS

Sidekick Health,Flowy,Fitbit,SuperBetter,"Zombies, Run!",Sanvello,WHOOP,Akili,Headspace,Welltok,WW,Healium,CHESS,Welltory,Fabulous,RunKeeper,Neuroon,Oura Ring,Fitbit Health Solutions,RedBrick Health,Strava,Remente,Virgin Pulse,Nudge Rewards,AppliedVR

PAPERS

Block et al. (2015),Arora et al. (2014),Oddsson (2017),Edwards (2016),Curtis (2015),Cowdery (2013),Lee (2010),Pham (2016),Wang (2015),Roepke (2015),Direito (2015),Arnardóttir (2019),El-Hilly et al. (2016),Tudor-Sfetea et al. (2018),Lin et al. (2018),Fukuoka (2015)

Motivational Interviewing

PRODUCTS

Workit Health,Joyable,Lemonaid for Depression & Anxiety

PAPERS

Bayley (2015),Golin (2010),Gourlan (2013),Krukowski (2016),Moreau (2015),Morton (2015a),Murphy (2010),Paranjothy (2017),Perry (2007),Phillips (2018),van Keulen (2008),Berdal (2018),Ahluwalia (2007),Kiene (2006),Marrazzo (2011),Pakpour (2015),Cimini (2009)

More TACTICS →

Products that change behavior

Health

|

Mental Health Diagnostics

Financial Wellness & Savings

Financial Incentives,Reduce Friction or Barriers

STRATEGIES

MODELS

|

Weight Loss Coaching,Exercise & Meal Tracking

Mental Health Diagnostics

Environmental Restructuring,Reduce Friction or Barriers,Self-Monitoring or Tracking,Implementation Intentions,Gamification,Reminders, Cues, & Triggers

STRATEGIES

MODELS

More products →

Research on behavior change

Health

Murphy (2010)

.

Computerized versus motivational interviewing alcohol interventions: impact on discrepancy, motivation, and drinking.

PRODUCT

BEHAVIOR

Alcohol Use or Addiction

Health

Soltani (2015)

.

Maternal Obesity Management Using Mobile Technology: A Feasibility Study to Evaluate a Text Messaging Based Complex Intervention during Pregnancy.

Bronchetti (2015)

.

Attention, intentions, and follow-through in preventive health behavior: Field experimental evidence on flu vaccination

Bailey (2016)

.

The Men's Safer Sex project: intervention development and feasibility randomised controlled trial of an interactive digital intervention to increase condom use in men.

TACTICS

BEHAVIOR

Sexual Health Behaviors

Health

Lee

.

Do-Gooders and Go-Getters: Selection and Performance in Public Service Delivery

TACTICS

Identity Priming,Framing Effects

BEHAVIOR

Other

Health

Milkman et al. (2011)

.

Using Implementation Intentions Prompts to Enhance Influenza Vaccination Rates.

TACTICS

Implementation Intentions,"Reminders, Cues, & Triggers"

BEHAVIOR

Vaccination

Environment

OECD (2017b)

.

Energy efficiency project

TACTICS

BEHAVIOR

Conservation Behaviors

Health

Aventin (2015)

.

Design and development of a film-based intervention about teenage men and unintended pregnancy: applying the Medical Research Council framework in practice.

TACTICS

Education or Information

BEHAVIOR

Other

Civic

ideas42 (6)

.

Increasing Enrollment in a Senior Discount

Learn how to change behavior.

Behavior change and behavior design models

Cognitive-Behavioral Therapy

Behavioral Design Process

Intervention Mapping

Tactics that change behavior

Gamification

Automation

Environmental Restructuring

Implementation Intentions

Random Screening

Feedback

Gamification

Motivational Interviewing

Products that change behavior

Research on behavior change

Murphy (2010)

.

Computerized versus motivational interviewing alcohol interventions: impact on discrepancy, motivation, and drinking.

Soltani (2015)

.

Maternal Obesity Management Using Mobile Technology: A Feasibility Study to Evaluate a Text Messaging Based Complex Intervention during Pregnancy.

Bronchetti (2015)

.

Attention, intentions, and follow-through in preventive health behavior: Field experimental evidence on flu vaccination

Bailey (2016)

.

The Men's Safer Sex project: intervention development and feasibility randomised controlled trial of an interactive digital intervention to increase condom use in men.

Lee

.

Do-Gooders and Go-Getters: Selection and Performance in Public Service Delivery

Milkman et al. (2011)

.

Using Implementation Intentions Prompts to Enhance Influenza Vaccination Rates.

OECD (2017b)

.

Energy efficiency project

Aventin (2015)

.

Design and development of a film-based intervention about teenage men and unintended pregnancy: applying the Medical Research Council framework in practice.

ideas42 (6)

.

Increasing Enrollment in a Senior Discount