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Decision Science,Social Psych,Product,Marketing
The Elephant in the Brain: Hidden Motives in Everyday Life
Kevin Simler,Robin Hanson
kindle version
AUDIBLE VERSION
Book Details
RECOMMENDED BY
Other great behavioral books
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Inside the Nudge Unit: How Small Changes Can Make a Big Difference
David Halpern
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Exotic Preferences: Behavioral Economics and Human Motivation
George Loewenstein
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Tim Houlihan
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Behavioral Economics,Nudges & Choice Architecture
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Influence: The Psychology of Persuasion
Robert Cialdini
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Social Psych,Marketing
