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Behavioral Economics,Environmental Restructuring,Commitment Device,Behavior Change,Decision Science,Management,Rewards & Incentives,Nudges & Choice Architecture
Sway: The Irresistible Pull of Irrational Behaviour
Ori Brafman,Rom Brafman
kindle version
AUDIBLE VERSION
Book Details
RECOMMENDED BY
Other great behavioral books
KINDLE
|
AUDIBLE
Pre-Suasion: Channeling Attention for Change
Robert Cialdini
RECOMMENDED BY
Adam Grant
TOPICS
Marketing,Behavior Change,Growth,Attention
KINDLE
|
AUDIBLE
Priceless: The Myth of Fair Value (and How to Take Advantage of It)
William Poundstone
RECOMMENDED BY
TOPICS
Pricing
KINDLE
|
AUDIBLE
The Design of Everyday Things
Don Norman
RECOMMENDED BY
Tim Brown,Chris York
TOPICS
Design,Product,Environmental Restructuring,Reduce Friction
