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Product,Behavior Change
Persuasive Technology: Using Computers to Change What We Think and Do
BJ Fogg
kindle version
AUDIBLE VERSION
Book Details
RECOMMENDED BY
Other great behavioral books
KINDLE
|
AUDIBLE
The Wisest One in the Room: How You Can Benefit from Social Psychology's Most Powerful Insights
Lee Ross,Tom Gilovich
RECOMMENDED BY
Malcolm Gladwell,Dan Gilbert,Dan Ariely
TOPICS
Social Psych,Decision Science,Management,Design,Behavior Change,Product
KINDLE
|
AUDIBLE
Think Small: The Surprisingly Simple Ways to Reach Big Goals
Rory Gallagher,Owain Service
RECOMMENDED BY
Richard Thaler,Cass Sunstein,Rory Sutherland
TOPICS
Behavioral Economics,Behavior Change,Rewards & Incentives,Environmental Restructuring,Reduce Friction,Nudges & Choice Architecture
KINDLE
|
AUDIBLE
The Design of Everyday Things
Don Norman
RECOMMENDED BY
Tim Brown,Chris York
TOPICS
Design,Product,Environmental Restructuring,Reduce Friction