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Choice Factory: 25 Behavioural Biases That Influence What We Buy
Richard Shotton
kindle version
AUDIBLE VERSION
Book Details
RECOMMENDED BY
Other great behavioral books
KINDLE
|
AUDIBLE
Inside the Nudge Unit: How Small Changes Can Make a Big Difference
David Halpern
RECOMMENDED BY
TOPICS
Behavioral Economics,Behavior Change,Nudges & Choice Architecture,Environment
KINDLE
|
AUDIBLE
Mindwise: How We Understand What Others Think, Believe, Feel, and Want
Nicholas Epley
RECOMMENDED BY
Steve Levitt,Dan Gilbert,Steven Pinker,Jonathan Haidt
TOPICS
Social Psych,Behavioral Economics,Product,Nudges & Choice Architecture,Growth
KINDLE
|
AUDIBLE
The Paradox of Choice: Why More Is Less
Barry Schwartz
RECOMMENDED BY
TOPICS
Decision Science