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The Best of Behavioural Science in UK Government: Moving From Micro to Macro

Patrick Vallance,Nancy Brewster,Joseph Sherlock,Annabelle Bonus,Tim Chadborn,Nathan King
Since BIT’s pioneering work after 2010, dozens of Government bodies have set up their own in-house behavioural capability. This session will showcase the best of behavioural insights across UK Government, giving a flavour of how BI is being advanced from micro testing to shaping complex macro systems.
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