Video
Designing For Trust
Dan Ariely
This is about understanding the importance of trust. How much it affects society. How much it moves us. And what it is its function.
How do we increase trust? What are the things that could get trust to be higher and the things that could get trust to be lower in society and how could we add trust? And finally, a couple of examples trying to see how we can increase trust and improve the world.
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Design,Marketing,Behavioral Economics